Real Estate CRM: the all-in-one software to manage your agency

A real estate CRM is customer relationship management software designed for real estate professionals: transaction agencies, property management companies, developers, new-build commercialization teams, and brokers. It centralizes in a single platform contacts (buyers, property owners, tenants), properties, listings, transactions, communication history, appointments, documents, and the sales pipeline. Its role: structure your business operations, automate follow-ups, secure information, and give management a consolidated view of agency performance.

The two tools are complementary, not competitors. Hoguet-compliant transaction software (listing registry, directory registry) meets the regulatory obligations of real estate agents holding a professional card: chronological listing numbering, legal document retention, regulatory traceability. A real estate CRM like Cirrus Shield manages customer relationships, sales pipeline, marketing automations, and business reporting. Most agencies use both in parallel, and Cirrus Shield can interface with your Hoguet software via its REST API.

Yes, for real estate agencies seeking a vertical CRM rather than a generic CRM requiring complete reconfiguration. HubSpot, Zoho, and Pipedrive are high-performing generic commercial CRMs, but they don’t natively include real estate business objects (listings, leases, property inspections, new-build programs). On Cirrus Shield, these objects exist as standard. An equally important difference: French hosting, French-speaking support, and pricing tailored to SMBs in the sector. For purely traditional B2B commercial use outside real estate, generic CRMs remain relevant.

Real estate CRMs in France are generally positioned between €20 and €100 ex. tax per user per month for vertical solutions, excluding implementation fees. Cirrus Shield starts at €99 ex. tax/month for 2 users on the Standard plan, equivalent to roughly €50 per user, with an implementation package from €2,780. Additional costs may apply for optional add-ons (extra integrations, custom modules). Cirrus Shield pricing details.

The free trial gives you access for 30 days to a complete Cirrus Shield instance, with all the features of the plan you’ll subscribe to later. No credit card is required to sign up. You create your account in two minutes, get immediate access to the platform, and can import your data to test under real conditions. After 30 days, you freely decide whether to subscribe or not. If you don’t subscribe, your instance is deactivated at no charge.

Yes. Cirrus Shield includes dedicated modules for new-build commercialization: real estate programs, units with price grids and detailed specifications, reservation statuses, revenue forecasting, deposit tracking, and contingency clause management. The Professional or Enterprise plan is generally recommended for developers and new-build commercialization teams, due to the volume of business customization and need for advanced integrations. See the dedicated developers page.

Yes. Cirrus Shield customer data is hosted on servers located in France, operated by a French publisher (Aliston) subject to French law and GDPR. No data transfers outside the European Union are performed as part of the standard service. This data sovereignty is an important consideration for agencies that collect and process personal data from their property owners, buyers, and tenants. Details on our security and compliance commitments.

Cirrus Shield natively integrates with WordPress (website form synchronization), Outlook and IMAP (email retrieval to contact records), Calendly (appointment booking), HelloSign and DocuSign (e-signature), Stripe (payments and invoicing), Sendinblue (email marketing), and WooCommerce. For custom integrations (Hoguet transaction software, listing distribution portals, business-specific ERPs), Cirrus Shield’s REST API is open and documented. Complete list of integrations.

The implementation timeline depends on the complexity of your configuration and the volume of data to migrate. For a typical transaction agency, expect 4 to 8 weeks, from the requirements workshop to go-live. For more complex operations (developers, multi-site, extensive custom integrations), plan for 8 to 12 weeks. The Cirrus Shield implementation package (from €2,780 ex. tax) includes requirements gathering, configuration, training, and launch support.

Cirrus Shield is a responsive web platform, accessible from any browser on smartphone, tablet, or desktop. Your agents can view and update their files from the field without installing a dedicated native app. This approach ensures access to the latest features without managing terminal-side updates, and works on both iOS and Android.